It’s only been on the shelves for a day but the latest issue of Sports Illustrated is flying off the shelves in newsstands across the country. No, it’s not the new Swimsuit Issue that’s got everyone’s attention; it seems Green Bay Packers QB Brett Favre is causing quite a stir as the popular magazine’s “Sportsman of the Year”.

The winningest quarterback of all time and the NFL’s leader in touchdown passes, Brett Favre has started in 249 consecutive games, the longest streak ever by an NFL quarterback. Favre also shattered Dan Marino’s career records for touchdown passes and pass attempts, and with 60,912 passing yards Favre should easily surpass Marino’s career record of 61,361 passing yards.

According to a press release, Favre is expected to receive the Sportsman of the Year award, a sterling silver trophy crafted by Tiffany & Co., at a party in his honor in New York City tonight.

“Brett is a great winner, but this award recognizes much more than winning,” said SI Group Editor Terry McDonell. “It recognizes performance off the field equally and celebrates the love of the game. Brett is having an astounding year on every level.”

That’s great news for Packers fans. But what are the odds on the Green Bay Packers to win the Super Bowl this year? 12/1.